Category: Marketing
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Client Spotlight: High Tide Technologies
The Client Established in 2002 in Nashville Tennessee, High Tide Technologies is the industry leader in SCADA and monitoring solutions for utilities in the water, wastewater, and oil & gas industries. Operating across the United States, Canada, and Central & South America, they offer a pre-engineered, integrated product line of easy-to-install hardware, web-based software, and Read more
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What to do with social accounts during a crisis
In the relatively short amount of time we’ve had social media, it’s quickly become one of the largest platforms for people to interact and gather information online. In just seconds, brands can send messages that have the potential to reach millions of loyal followers, prospective customers, and the general public. Since social media is a Read more
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Is Tik Tok the Best New Way to Market Your Business?
Over the past few years, Tik Tok has quickly become one of the most popular and exciting social media platforms. Tik Tok was initially an app called Musical.ly that encouraged its users to create short videos of themselves singing. Now, the app has turned into a full-fledged social platform with users posting videos of themselves Read more
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Where to Begin Starting a PPC Campaign
When it comes to marketing your business online, there are a plethora of ways to do it. Some elect to choose search engine optimization (SEO) to market their business. While this is usually the cheapest option, it’s also the most time consuming, taking around 6 months to start seeing any traction. That’s why pay per Read more
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Using Video Advertising For Better Digital Marketing
In our increasingly digital world, internet users now have access to more information than ever before, and a lot of that information comes in the form of video. According to a blog from YouTube, over a billion minutes of video are watched on their platform every day. With that many people watching videos, it only Read more
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The History of Modern Social Media
Let’s be honest, social media platforms have arguably become the most important form of communication in daily life. Don’t believe me? When was the last time you went a full day without checking your social media? Yeah — that’s what we thought. It’s hard to imagine the world we live in today without social media, Read more