SEO KPIs You Should Be Monitoring
It’s important to establish benchmarks for success when embarking on a new SEO campaign. How else would you know if…
Inside the Lines: Coloring Your Brand With Purpose
The psychological aspect of marketing has always intrigued me. How many ways can you convince someone to purchase something and,…
7 Mac Shortcuts To Make You Look Like A Wizard
I spend about 50 hours a week sitting at my computer. Between work projects, personal projects, and casual surfing (I…
Youtube Marketing: A Beginner’s Guide
It shouldn’t come as a surprise that YouTube is the second-most popular search engine in the world (second to Google,…
Content Creation: An SEO Approach
Since the dawn of time, humans have had a burning desire for knowledge. This flame of understanding has propelled us…
Better SEO with Schema Markup
You’ve optimized all of the onpage elements – established an internal linking structure using appropriate anchor text, added relevant outlinks,…
Looking Back: Controversial Marketing in the ’50s
Marketing is an ever-changing industry. When the culture shifts, marketing shifts. As social media transforms, marketing transforms along with it….
Using Local Landing Pages To Drive Organic Traffic
The Importance of Local SEO How important is local SEO to an overall digital marketing strategy? Considering that nearly half…