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Smart Ads: How to Use AI to Improve Your Ads

The Google Ads platform has rapidly evolved over the last few years with the implementation and widespread use of artificial…

The Importance of Geotargeting in Marketing

Geotargeting has opened many doors for advertisers. With mobile phone users constantly increasing, geotargeting has helped marketers reach these growing…

What Are Local Citations and Why Are They Important?

Ensuring that you appear in local searches is a significant part of the ranking process when developing a search engine…

Understanding the Design Process Pt 3: An Interview with Our Creative Director

Part two of this three-part interview series discussed how involved our Creative Director is in the strategy and conceptual phase…

Using Display Ads to Boost Your Reach

Display advertising is one of the most commonly used digital marketing methods. Even if you aren’t familiar with display ads,…

Understanding the Design Process Pt. 2: An Interview with Our Creative Director

We recently kicked off this three-part interview series with our Creative Director, Leanne Bridie, by introducing the design process. We…

Using Google Smart Ads to Improve Bidding

If you’ve been running Google Ads for your business, you’ve likely seen different options for the types of campaigns you…

Understanding the Design Process Pt. 1: An Interview with Our Creative Director

When many people hear design, they often think it’s just about making something look pretty. However, design is a complex…

Optimizing Your Google My Business Listing

Improving web visibility is a significant priority for almost every business. Typically, most of your focus is on enhancing your…

10 Ways to Promote Your Business

Every business needs customers to grow. Historically, it was more challenging to promote your brand through traditional print marketing strategies.…

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