Tag: Advertising
-
10 Ways to Promote Your Business
Every business needs customers to grow. Historically, it was more challenging to promote your brand through traditional print marketing strategies. However, in today’s digital world, the possibilities are endless. If you’re struggling to find the best way to promote your business, there are many effective strategies for any budget. Let’s look at 10 ways to… Read more
-
The Importance of Geotargeting in Marketing
Geotargeting has opened many doors for advertisers. With mobile phone users constantly increasing, geotargeting has helped marketers reach these growing audiences. Geotargeting in marketing ensures you match your audience’s relevant content to improve conversions. Advertisers can create more relevant messaging by focusing on a specific market, leading to a better return on investment (ROI). What… Read more
-
Looking Back: Controversial Marketing in the ’50s
Marketing is an ever-changing industry. When the culture shifts, marketing shifts. As social media transforms, marketing transforms along with it. Looking back at the evolution of marketing and advertising over the last 50 years is like opening a history textbook; so much can be learned from the tactics, styles and strategies of mid-20th century advertisers.… Read more