Category: SEO

  • Beyond the Blog: Creating Content that is Seen, Heard and Felt

    Beyond the Blog: Creating Content that is Seen, Heard and Felt
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    Equipped only with a pen and his macabre imagination, Edgar Allan Poe gifted the literary world with some of the most haunting stories ever set to paper. What might he have done with a video camera or a microphone? Frightened the hell out of all of us, that’s what! The pen may be mightier than Read more

  • Free SEO tools roundup

    Free SEO tools roundup

    Every online business knows it needs Search Engine Optimization to expand its web presence. After all, building user awareness is half the battle of doing business online. SEO isn’t necessarily difficult in practice, but it can be time-consuming and tough to stay abreast in an ever-evolving field. For websites and businesses that don’t have a Read more

  • 10 SEO Tips For Beginners (Updated for 2017)

    10 SEO Tips For Beginners (Updated for 2017)

    Search engine optimization, also known as SEO, has historically been defined as the process of optimizing a website’s structure and copy for the purpose of ranking high on search engine queries that relate to the purpose of the site. Today, that definition for SEO is still true however it has expanded to also include the Read more

  • 10 Steps to Launching a Content Marketing Plan

    10 Steps to Launching a Content Marketing Plan
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    Content marketing is a marketing strategy focused on the consistent creation, and sharing of original and interesting content as a means of building a community of loyal fans who regularly interact with a brand. Interaction generates more leads, which is the ultimate goal of all content marketing campaigns. According to The Content Council, companies with Read more