Category: Content

  • Balancing Static and Video Social Media Content

    Balancing Static and Video Social Media Content

    Video content is exploding on social media platforms like Facebook, Instagram, Twitter, and YouTube. Branded videos content gets more views on YouTube, and a video is six times more likely to be retweeted than static content. Users are starting to watch more video content over static. With our decreasing attention spans, people want to absorb… Read more

  • 5 Reasons to Use Music in Your Digital Marketing Strategy

    5 Reasons to Use Music in Your Digital Marketing Strategy
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    Music is an integral part of our everyday lives, with the average consumer listening to four hours of music every day. There are many misconceptions around music marketing, such as that it’s too costly or your customers won’t appreciate it. Some marketers don’t understand how to leverage music in their digital marketing strategy effectively. The… Read more

  • 7 Digital Marketing Trends to Adopt

    7 Digital Marketing Trends to Adopt
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    Marketing and digital trends have drastically changed over the past few years. It’s impossible to know what the future will look like, but one thing is sure. The future of marketing will be more diverse, inclusive, and connected to customer needs.  Brands should consistently evaluate their long-term marketing goals. Many companies have shifted from traditional… Read more

  • 7 Social Media Trends to Stay Away From

    7 Social Media Trends to Stay Away From
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    It’s more important than ever for companies to have an online presence. Integrating social media into your business practices is an easy and inexpensive way to build your brand in today’s expanding digital market. Before you start leveraging these platforms, it’s essential to develop an effective strategy and avoid common social media mistakes that can… Read more

  • How to Develop an Effective Content Strategy

    How to Develop an Effective Content Strategy
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    Creating a well-developed content strategy is an essential part of any digital marketing plan. Your brand communication should extend beyond your products and services. To gain new customers and retain existing ones, you have to nurture them with regular content creation. This allows you to maintain a healthy relationship with your audiences and provide them… Read more

  • Client Spotlight: Verdi Oncology

    Client Spotlight: Verdi Oncology
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    The Client Headquartered in Brentwood, Tennessee with locations across the United States, Verdi Oncology is an oncology practice management company that empowers different practices, physicians, and hospitals to create value through high quality, low cost, patient centric oncology care. Verdi was founded on the belief that cancer treatment should be patient centric and value based,… Read more