astute communications


Designing In a Paperless World

Posted on: March 21st, 2017 by Sam Wasserman No Comments

Printed media will always have a special place for me. There’s nothing quite like holding a freshly pressed piece or art in your hands. From the feel and texture of the paper to the smell of the ink, it can be a very intoxicating experience. But ink fades, and unless properly preserved, paper will deteriorate […]

How to Improve Your Business through Branding and Marketing

Posted on: July 28th, 2016 by Emily Fordice No Comments

A brand is a promise. It is a promise to the company, as well as to the consumer. Your brand should be your promise of the quality of service that you will provide – every time. Marketing can be an under-utilized and under-appreciated practice. A lot of companies generate new business through referrals and a […]

Slides from Anna’s Giant Conference Talk in Charleston!

Posted on: July 6th, 2015 by Ryan Stout No Comments

Anna and I were lucky to attend Giant Conference in Charleston last week. She had been asked to speak at the conference and we jumped at the chance. Conferences are a great place to recharge the batteries, get excited about your industry again, and meet really interesting people who have a fresh perspective on emerging […]

Websites That Inspire

Posted on: May 1st, 2015 by Ryan Stout No Comments

At Astute Communications, every project begins with one goal: to create an inspiring online presence for our clients. But in order to build things that inspire, we must be inspired ourselves – a tall task in today’s hectic world. Like most of us, I find nature inspiring. Adventure as well. As a business owner, a husband and a […]

Discovery to Design Podcast: Episode 1, Wireframing and User Flow

Posted on: March 9th, 2015 by Anna Stout No Comments

Welcome to our 5 part podcast series elaborating on 5 crucial steps for planning a new website project. With the help of my friend and talented podcaster, Clark Buckner, we were able to touch on points to get you through the entire process from discovery to design. If you are a business owner, company representative, or anyone […]

An Evening with Jessica Hische

Posted on: February 11th, 2015 by Anna Stout No Comments

Before renowned letterer and illustrator Jessica Hische took the podium, Dan Brawner, the chair of the Graphic Design Department at Watkins College of Art, Design and Film, introduced her with a laundry list of the notable clients she has worked with – including a few you may have heard of: Target, Nike, Wes Anderson, Penguin […]

Quotes To Inspire Your Web Design

Posted on: January 13th, 2015 by AC Team No Comments

Web design requires an enormous amount of inspiration, knowledge, and technical skill. In addition, the best web designers also rely on the wisdom of other talented designers to guide their path, and avoid challenges that others have already overcome.  Get inspiration from the design quotes below to ensure that your website design and development process is smooth and […]

A Cheat Sheet for the Novice Typographer

Posted on: December 10th, 2014 by Anna Stout No Comments

When discussing typography for web and print designs, technical terminology often is required for accurate communication. Below is a short list of typographic terms to get you started, as well as a few general design terms. This brief primer to the typographer’s vocabulary can help you navigate any conversation about the typography used in your […]