Tag: seo
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Content Creation: An SEO Approach

Since the dawn of time, humans have had a burning desire for knowledge. This flame of understanding has propelled us forward (and sometimes backward) for thousands of years. Then came the Internet — and suddenly everything anyone ever wondered about had an answer. Even if the answer was suspect. Even if the answer didn’t matter. Read more
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The Most Important Search Engine Ranking Factors

According to John Mueller, “awesomeness” is the key to ranking well in the Google SERPs. This advice’s vagueness makes it no less poignant. The Internet is home to an unfathomable amount of information. Breaching the endless sea of digital content is an ambitious goal, to say the least. On the surface, John’s remark is a Read more
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Robots.txt

What is a robots.txt file and how can it help improve your SEO strategy? I’m glad I pretended you asked, because the aim of this post is to demystify robots.txt while offering insight into how this simple file can be used to help control and limit access to your website. In the world of the Read more
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Keeping Up With Google Algorithm Updates

What To Do About Google Algorithm Updates? A Brief Overview It is no secret that the ability to rank high with Google can give a business the license to print money. Our world is fast-paced and content-driven, and whoever can provide the most relevant answers to search queries will be rewarded for their efforts. Like Read more
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10 SEO Tips For Beginners (Updated for 2017)

Search engine optimization, also known as SEO, has historically been defined as the process of optimizing a website’s structure and copy for the purpose of ranking high on search engine queries that relate to the purpose of the site. Today, that definition for SEO is still true however it has expanded to also include the Read more