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SEO KPIs You Should Be Monitoring

It’s important to establish benchmarks for success when embarking on a new SEO campaign. How else would you know if…

Inside the Lines: Coloring Your Brand With Purpose

  The psychological aspect of marketing has always intrigued me. How many ways can you convince someone to purchase something…

7 Mac Shortcuts To Make You Look Like A Wizard

I spend about 50 hours a week sitting at my computer. Between work projects, personal projects, and casual surfing (I…

Youtube Marketing: A Beginner’s Guide

It shouldn’t come as a surprise that YouTube is the second-most popular search engine in the world (second to Google,…

Content Creation: An SEO Approach

  Since the dawn of time, humans have had a burning desire for knowledge. This flame of understanding has propelled…

Better SEO with Schema Markup

  You’ve optimized all of the onpage elements – established an internal linking structure using appropriate anchor text, added relevant…

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Looking Back: Controversial Marketing in the ’50s

Marketing is an ever-changing industry. When the culture shifts, marketing shifts. As social media transforms, marketing transforms along with it.…