The Evolution of Search Organic search has witnessed a rapid evolution since the early days of the Internet. Google came…

It’s important to establish benchmarks for success when embarking on a new SEO campaign. How else would you know if…

You’ve optimized all of the onpage elements – established an internal linking structure using appropriate anchor text, added relevant outlinks,…

The Importance of Local SEO How important is local SEO to an overall digital marketing strategy? Considering that nearly half…

According to John Mueller, “awesomeness” is the key to ranking well in the Google SERPs. The vagueness of this advice…

Adaptability is an indispensable quality for successful SEO. In Google’s quest to be the undisputed heavyweight champion of search engines,…

What is a robots.txt file and how can it help improve your SEO strategy? I’m glad I pretended you asked,…

If I asked if you wanted a million dollars, I’m fairly certain the answer would be “yes”. But if I…