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Brand Archetypes: The Magician

The Magician Archetype  The Magician Archetype makes dreams come true by using knowledge of how the world works. Magician brands…

What Makes a Good SEO Strategy?

Search engine optimization (SEO) can seem like a daunting and overcomplicated task, but it’s really not as painful as it…

What is Social Listening and Why Does it Matter?

What do your customers really think about your brand? What do they think about your competitors–about those you look to…

Design Trends for Email Campaigns 

Having a great email marketing campaign is incredibly important for a multitude of reasons. The main reason, however, is that…

Optimizing for Voice Search

With the growth and mass production of smart technology we now have access to information and entertainment like never before.…

Google Lens: The Rise of Visual Search

It’s 2020 now and the world of search engines is still continuing to grow and change. Based on recent trends…

Nashville SEO

What is Search Engine Optimization? Search Engine Optimization (SEO) is the art of discovering and capitalizing on opportunities that directly…

Google vs Bing

Since Google’s creation in 1997, they have been on the forefront of search. Google continues to push the envelope on…

The Importance of Keywords for SEO

What Are Keywords To put it into layman’s terms, keywords in SEO are the words or phrases people use to…

The Basics of PPC with Google Ads

If you’ve ever looked up a product/service on either Google Ads or Bing, chances are you’ve seen one of the…