I think it’s pretty safe to say that each and every one of us would like to be better off…

It’s December again. The days are getting shorter, the nights are getting longer, and everyone is dazed by the fact…

We hope you are still stuffed from a delicious Thanksgiving meal spent with family and friends. Now that Thanksgiving has…

It’s been my experience that email marketing either works incredibly well or falls completely flat. There are industries that are…

Why is Blogging Important? Many businesses now use blogs to find potential customers. They understand that blogging is a marketing…

The women of Astute traveled to Columbus, Ohio for the annual Women In Digital National Conference. It’s a cause close…

Marketing is an umbrella term that covers just about any ethical tactic used to build and maintain relationships between buyers…

What is the Buyer Decision Process? The buyer decision process was formally introduced by John Dewey in 1910. While marketing…