The Associate Digital Marketing Specialist is a member of our strategic production team. The right candidate should possess a strong analytical mind, proficiency for writing, and interest in data. With the support of other members of our digital marketing team, you will be responsible for the development and implementation of strategic marketing initiatives in search and social marketing. This is an entry-level position, and training will be provided for the right candidate.

Responsibilities:
• Keyword Research
• Competitor Research
• Blogging/Content Development
• Collaborative development of strategic advertising and online visibility initiatives
• Implementation of strategic advertising and online visibility initiatives
• Monitoring and analyzing search engine performance
• Monitoring advertising performance and budgets
• Monthly Reporting on tasks, progress, and successes and failures using data generated in agency reporting platform
• Stay current in marketing trends and news e.g. Google updates and changes in algorithms

Experience & Skills: 
• A passion for learning and strong interest in data/analytics
• Comfortable executing research and writing tasks
• Agency experience a plus, but not required
• Experience with Google Analytics, Tag Manager, and Adwords a plus, but not required
• Must be a clear communicator and team-oriented

Perks/Benefits: 
• Healthcare, Vision, and Dental Insurance
• Generous PTO
• Remote Work Days
• Paid Volunteer Days Off
• Paid Maternity/Paternity Leave
• Flexible Work Environment
• Subscription to Skillshare, online learning
• Company provided training in search engine optimization and paid media management