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Top Stats for Measuring Performance

Posted on: March 9th, 2016 by AC Team No Comments

Since the beginning of commerce, businesses both large and small have sought to understand their customer’s behavior. Focus groups and surveys gained popularity in the 20th century and are still a part of many company strategies today. However, the ubiquity of the internet has changed the way that businesses operate. And the field of consumer […]

Slides from Anna’s Giant Conference Talk in Charleston!

Posted on: July 6th, 2015 by Ryan Stout No Comments

Anna and I were lucky to attend Giant Conference in Charleston last week. She had been asked to speak at the conference and we jumped at the chance. Conferences are a great place to recharge the batteries, get excited about your industry again, and meet really interesting people who have a fresh perspective on emerging […]

3 Important Considerations in Responsive Design

Posted on: April 8th, 2015 by Emily Fordice No Comments

You are approaching the start of your website design and you better be thinking about how your future website is going to be viewed post launch. Today, there are an endless number of ways to access the Internet and planning for a fixed width standard resolution desktop monitor is a thing of the past. There […]

Discovery to Design: Episode 5, Creating the Visual Design

Posted on: April 6th, 2015 by Anna Stout No Comments

Welcome back to “From Discovery to Design: 5 Crucial Steps for Planning Your Website.” This is the fifth and final segment of our 5-part podcast series detailing the web design process. In this segment we continue our conversations from last week between podcaster Clark Buckner and our owner, Anna Stout, about visualizing the final design […]

Don’t Leave Yourself Guessing

Posted on: April 1st, 2015 by Emily Fordice No Comments

In week four of our podcast series, From Discovery to Design, you heard all about wireframing and site architecture. This is building up to next week, when we will begin to discuss the visual design of your site. The wireframing stage is crucial for organization. You are taking the content, conversion goals, acquisition funnels that […]

Discovery to Design Podcast: Episode 4, Wireframing and Site Architecture

Posted on: March 31st, 2015 by Emily Fordice No Comments

Welcome back to “From Discovery to Design: 5 Crucial Steps for Planning Your Website.” This is the fourth segment of our 5-part series detailing the web design process. We continue our conversation from last week between podcaster Clark Buckner and our owner, Anna Stout, with a discussion about wireframing and site architecture. Last week you […]

Discovery to Design Podcast: Episode 3, The Importance of Content

Posted on: March 23rd, 2015 by Anna Stout No Comments

Welcome back to “From Discovery to Design: 5 Crucial Steps for Planning Your Website.” This is the third segment of our 5-part series detailing the web design process. We continue our conversation from last week between podcaster Clark Buckner and our owner, Anna Stout, about the importance of content and it’s role in the web […]

Controlling the User Experience to Maximize Conversions

Posted on: March 18th, 2015 by Emily Fordice No Comments

How can I turn visitors into customers and clicks into conversions? How do the goals that I have for my website align with the goals of my potential customers? How can I make this the best experience for the user? Knowing your audience is crucial for user experience. So what does user experience actually cover? […]

Discovery to Design Podcast: Episode 1, Wireframing and User Flow

Posted on: March 9th, 2015 by Anna Stout No Comments

Welcome to our 5 part podcast series elaborating on 5 crucial steps for planning a new website project. With the help of my friend and talented podcaster, Clark Buckner, we were able to touch on points to get you through the entire process from discovery to design. If you are a business owner, company representative, or anyone […]